Author: Wiseback

Which metrics are used in customer experience management? What are the differences between popular metrics CSAT, NPS, CES?..

While e-commerce is experiencing its golden age, increasing competition is challenging e-commerce companies. Companies that want to stand..

Wiseback Co-Founder Hasan Genç was the guest of the Digital Transformation program with Murat Yıldız, which was broadcast..

Today, the secret of successful businesses lies in the strategies they adhere to. Apart from guiding businesses, strategy..

We are preparing to welcome 2022 with the expectation of normalization after the pandemic-affected years of 2020 and..

The experience economy is expected to be worth $12 billion by 2023. Commercial organisations are focused on customer..

QR (Quick Response) code has become more common now. We use the square black and white code more..

Customer experience management (CXM) and customer relationship management (CRM) may seem similar, but they are clearly distinct concepts...

Effective communication is essential for a seamless customer experience. You communicate with your customers verbally or in writing..

As the number of customers increases, businesses have to allocate more resources to understand their customers. Sometimes even..